SIM-based Call Management CRM for D2C Brands
Recover abandoned carts on call. Run COD-confirmation campaigns. Win back lapsed customers — without burning Shopify credit.
Built for: D2C ecommerce sales, support, and retention teams
Where d2c brands teams lose deals
The four most common workflow gaps we see.
Abandoned carts left to email
Email recovery flows convert at 5-10%. A short outbound call converts at 25-35%, but you need someone to actually make the call.
COD-confirmation theft
Unconfirmed COD orders ship and don't get delivered. RTO eats your unit economics.
Lapsed customer reactivation
Customers who haven't ordered in 90 days are easy to win back — if you can reach them on a call, not just email.
Support disguised as sales
Customer-care calls are full of upsell signals nobody captures.
How Calliyo fixes each one
Every pain point above maps to a workflow Calliyo runs out of the box.
Abandoned cart outbound queue
Calliyo auto-queues every cart abandoned >2 hours. Agents dial the queue with one button and convert 25-35%.
COD confirmation calls
Every COD order over ₹X auto-queues a confirmation call within 2 hours. Confirmed orders ship; unconfirmed get held.
Reactivation campaigns
Tag customers by last-order date. Calliyo builds a recall queue for any segment (90-day lapsed, 180-day lapsed).
Upsell flag from support
AI summary detects when a support call mentions repeat purchase intent. Auto-tags the contact for the sales queue.
Common d2c brands use cases
- Skincare and beauty subscription brands
- Apparel — return-prevention and reorder
- Health & supplements — refill reminders
- Home goods — install / setup follow-up
- F&B subscriptions
A day with Calliyo
What the workflow actually looks like end-to-end.
- 1
Cart abandoned in Shopify → webhook fires → lead in Calliyo queue
- 2
Agent auto-dials the queue; AI shows last-viewed product and discount eligibility
- 3
Order placed live on the call OR follow-up scheduled
- 4
COD order confirmation call within 2 hours
- 5
Manager dashboard tracks RTO%, recovery rate, agent ticket count
Frequently asked questions
Does Calliyo integrate with Shopify?
Yes — via webhooks. Cart abandons, COD orders, and customer events fire into Calliyo's queues. Most setups take an hour.
How does it handle pin codes that fail delivery?
Calliyo can mark a contact as 'do not call' or 'COD ineligible by pin code'. Agents see the flag before dialing so they don't waste time.
Can we run discount-code campaigns over the call?
Yes — agents can generate one-time discount codes from inside the call screen (via your Shopify or commerce backend integration). The code is logged against the call for ROI tracking.
What's the typical cart-recovery lift?
D2C brands moving from email-only to email-plus-call recovery typically see 15-25% extra recovery on top of their existing email rate. Per-cart unit economics depend on AOV.
Does it work for international brands selling into India?
If you have an Indian fulfilment team or call partner, yes — they get Calliyo on their team SIMs. International call origination needs a regular telecom plan with international roaming or a local SIM in India.
Run your d2c brands calls on Calliyo
14-day free trial. No credit card. Set up on your team’s existing SIMs in 5 minutes.
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